machado: how can we serve patients properly if we never ask them what they need?
google and amazon make it their business to know and understand the needs of their customers, yet health care — arguably the most important business on earth — has no idea what its customers need or want.
machado: caregiving can be traumatic. but why do we feel so bad saying it out loud?
it's critical to speak truthfully about the challenges of being a caregiver, not only for ourselves, but also for the many others who are doing the job of caring while feeling trapped, alone, and stuck.
machado: life isn't always a straight line. how are you taking the corners?
just like running, life has many corners that offer a moment to pause, opportunities to gain some ground and a chance to prepare for the next leg of the race.